The world has come a long way in reshaping people’s opinions of violence against women; to stop it being used as the butt of jokes, or waved away as inconsequential. Violence against women is, as it should be, passionately and unapologetically spoken about on pulpits across the world, held above heads on protests, and splashed across newspaper headlines. And whilst there is more to be done, the same hard-won shift in attitude cannot be claimed for violence against men. ‘Violence against men’, an unfamiliar phrase to so many, languishes in the most regressive, stubborn, neanderthal-like areas of so many brains; to be chortled about, scoffed at, and minimised. You won’t get the solemn moments of silence, or looks of shock that stories of abused women receive, instead, expect eye rolls, smug smiles, sneers, and laughter. Even our own politicians cannot bear to talk about it, classifying abused men as ‘male victims of violence against women’, and breathing a deep sigh of relief instead. But last week, I was sent something that shocked me even more than any of this – A website selling a whole series of t-shirts, hoodies, jumpers and vests, of varying colours and designs, that straight up encourage violence against men, trivializing, condoning, and inciting such violence, for a few quid in their own back pocket. More shocking still is the response; hundreds of thousands of ‘likes’ and comments, shares and purchases, that simply would not happen if the roles were reversed. However, it must be said that, an even larger number of comments are pushing back, with horror and dismay. Thankfully, something can be done. @printful who are Delulu’s Print on Demand service have already promised to ‘take the appropriate action’, when I contacted them. And now it’s time to get @shopify to do the same. Terms of Service are there for a reason. Delulu, to put it mildly, have broken these terms, and now it’s time to remove them as a store. So let’s take action, and remind the world that no abuse, of any kind, toward anyone, is a joke. What do you think?

2026-02-26